You won't actually know. There are so many stores, so many Christmas ads, so many festive scenes, so much schmaltzy music. We are inundated with them this time of year. Who knows which is which?
If a Christmas ad is designed to make us rush to the store and buy something, it doesn't work for me.
In fact, they're so annoying that you'll want to do all your shopping online…but wait, Amazon has Christmas ads too. We're sure you've seen this logo before, but have you seen it in any ad featuring a precocious child in an attic, an old man singing on stage, or a snow globe with magical powers? They all blend together and never lead me or anyone else in any particular direction.
The worst of these ads (I know this) has to be the one from M&S. Dawn French organizes a party at her luxurious townhouse with the help of a fairy who resembles her. I feel cold.
Why is everyone so excited about the annual commercial? Produced at great expense, these advertisements have become news unto themselves and part of our festival culture. Online communities debate its pros and cons. You'd think people would have better things to talk about.
I mean, who cares what Coca-Cola's new Christmas ad says? Personally, I don't associate this drink with Christmas at all, but I don't understand why it's always mixed in with advertising. However, people are upset about this movie due to the fact that it is made entirely by AI and Father Christmas does not appear.
Seeing these ads reminds me of the impending crazy two days in which I have to spend and prepare huge amounts of money on food and gifts.
Watch the commercial, which shows a panoramic view of Christmas food at a family table, a sumptuous feast fit for Henry V. The food is arranged in such a way that there are no gaps left on the table. Dinner must be seated in the garden.
Does anyone really have such a table?
It all looks so shiny and shiny. Of course, we all know that it's probably not hot. A few years ago I needed to stage a mock-up Christmas dinner at a house in Bradford. They showed us how to prepare the turkey for the camera, including varnishing it with black tea to make it look golden. I applied olive oil all over to give it a shine. I also used a green marker pen for the anemic shoots.
Our efforts were published in the local paper. Perhaps if the Internet had existed, it would have been appreciated by a wider audience. This year, an amateur Christmas ad created by Ceilidh singer-songwriter Sam Clegg for charity on a budget of £500 has been hailed by many as the best commercial of all time. .
The sentimental homemade clip, known as the Robin ad, sparked a frenzy on social media and has been viewed more than 1 million times on YouTube. Some fans even thought the John Lewis-inspired ad was a real commercial for the retailer ahead of the official commercial release.
Could this be a lesson to the bigwigs that they don't need to pay thousands for a few minutes of mayhem? I doubt it. We'll probably come up with the same thing next year and the year after.
In the time it took me to write this column, I came across an ad for John Lewis. It's an ad with a rude child in the attic. No, I didn't cry, quite the opposite. One of the sisters looks like a spoiled brat. If I were her brother, I would have to go to B&M to get a present for her, never mind fancy department stores.
